While mega live events have been suspended for the foreseeable future, many performers including musicians have been turning to online platforms to connect with their audience. Consequently, live show directors and production crews had to adapt to this change, utilising the cine equipment to ensure that the moments captured at the live event are as engaging and immersive as the show experience before the pandemic.
Chistian Herrera, a Costa Rican native cinematographer, based in LA, has a passion for images. He has worked on many narratives, commercials and music videos. He is very creative and loves to explore new territories in his work, always after the newest and best equipment to work with. As soon as the Optimo Prime Series was available for test in the US, Christian was in touch with Band Pro Film & Digital Inc. to make some tests on a job for a clothing brand in the desert.
Angenieux Type EZ lenses have definitely won the heart of the Chinese market. These lenses are very popular worldwide, and particularly in China, because particularity of these lenses is that they meet a large number of needs and technical constraints.
Christopher Doyle, HKSC, is one of the most talented and fascinating cinematographers in the world. His intense sensitivity gives him an extraordinary talent. He knows like no other how to turn the tough reality of life into a surreal waking dream. Famous directors like Edward Land, Alejandro Jodorowski or Wong Kar-Wai among others chose Doyle to make some of the most iconic films of International Cinema. American Director Gus Van Sant recently chose Chris Doyle for Gucci’s cinematic project “Ouverture Of Something That Never Ended” he co-directed with Alessandro Michele, Creative Director at Gucci. Gus Van Sant and Chris Doyle already know each other. They made together Psycho (1998) and Paranoid Park (2007).
“APICE”, a 5 min short-film, is the first European movie shot with the new Angénieux FF Optimo Primes. Directed by Cándido Perez de Armas and photographed by Santiago Torres, Ápice is about the death of two elder people, a moving topic dealt in a very sensitive way where “you can see the souls in the camera moves”.
The famous American trucks company invested in an ambitious commercial "The Power Has Shifted" to launch its new 1500 TRX pickup truck. TRX for Tyrannosaurus Rex, the super predator of the Raptor in Jurassic Park. Why this cinematic reminder? Because its direct competitor is the Ford f-150 … Raptor!
Designed as a platform for young filmmakers to showcase their work, the 14th FIRST International Film Festival Training Camp was held in Xining, China. Jebsen Industrial, Angénieux partner for Asia Pacific, supported the event by providing the Angénieux Optimo Prime full-frame lenses to the filming of its short film “37°2”, directed by Mei Liying and shot by Zhou Zijie. The film is the first project in Asia to put the lenses on the field. Director of Photography Zhou Zijie started out filming documentaries with VICE. Later, by chance, he filmed a music video and found himself in the commercial advertising industry. With several TVCs under his belt, he is now dedicated to film production. “The performance of Angénieux lenses in general are very stable. Its zoom lenses have excellent distortion and image control. They can be used together with lenses from other mainstream brands and they have high compatibility in the post-production phase” Zhou shared his impression of the Angénieux lenses.
Lens technology is progressively adapting to dynamic industry trends of motion pictures. Mindful of these rapid changes, today’s filmmakers are pursuing high-quality cinematic looks armed with tools built for speed, versatility, and cost-efficiency.
May 23, 2019, Cannes Film Festival : one year to the day, Angénieux went Prime presenting the Optimo F40, first lens of a series of 12 Full Frame lenses, the future Optimo Prime Series. This major announcement was made in presence of Band Pro Film & Digital Inc, partner of the project with Angénieux and Jebsen Industrial Technology Co Ltd, and in front of rental companies, distributors and cinematographers who were in Cannes to attend the “7th edition of the Pierre Angenieux Excellens in Cinematography”
For his entire career, Denny Clairmont was a big fan of Angénieux and a great support. In this 2015 interview, this legend of the industry tells his friend Jon Fauer, Film & Digital Times, how Angénieux was part of his life for decades.